Omnichannel Engagement Strategy
Considering heavy time constraints, getting the right information in the desired format at the right time through the preferred channels has become overly important. Personalizing based on data received from participants is therefore essential in delivering value and getting your message across.
Optimized Time
Increased relevance
Healthcare professionals get overwhelmed with emails of low significance that often contain pure commercial messages. Research has shown that HCPs appreciate organizations that consider their time constraints and deliver relevant evidence-backed insights to improve their knowledge, increase practice efficiency, and improve patient outcomes.
Meplis technology allows you to capture data from participants according to your policies and respecting the opt-in/out preferences of the subjects. This data can dynamically be captured during usage, without the need for heavy signup forms.
HCP-informed data can be used to personalize their experience and receive more value in less time, driving further engagement with your brand, products, or solutions.
Freqently Asked Questions
A: Yes, personalisation can be turned on and off by participants. Personalisation can only be done if users accept providing data to be used in that process.
A: Yes, all data that is captured form participants can be updated by the users if they feel that it is wrong or needs an update